Social media marketing is a two-way communication tool, by which, small businesses can engage their customers. By this, the businesses can know about the targeted audiences – what they like/dislike about your products/services, what their needs and wants and so on. Accordingly, you can make necessary adjustments to provide quality customer service.
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Build a presence for your business on LinkedIn
Build your brand with a LinkedIn Company Page
With over 500 million users, and 135,000 new users signing up every day, Twitter can be a great place to connect with your target audience. But how do you make sure it works for your business? Follow this step-by-step guide to boost your following, and make Twitter an effective part of your marketing strategy. CLICK
As a marketing platform, Twitter offers many benefits to businesses.
Business use of Twitter is to meet potential customers and leads the same way you would at networking event or trade show. However, you can also use it to: 1) Develop and promote your brand: Interact with your customer base, track what people are saying about your company and brand, create buzz around upcoming events, help individual employees act as liaisons to the public, promote other content you’ve created, including webinars, blog posts or podcasts, develop direct relationships with bloggers and journalists for potential PR placement
A hashtag is simply a way for people to search for tweets that have a common topic.
Facebook’s plan to boost its video content doesn’t come as a surprise. The company bought video tech startup QuickFire Networks in January, according to Silicon Angle. The startup designs technology that can process and transcode video efficiently to develop video frameworks that can quickly load high quality media.